how to care for and store bags well

The 7 key steps to caring for and storing your bags

The expert bag care and storage, especially leather and branded ones, is essential to preserve their value and longevity. The key lies in a gentle cleaning routine with specific products, regular moisturising of the leather to avoid cracking, and correct storage: always stuffed to maintain their original shape, using breathable dust bags and keeping them away from direct sunlight and humidity. 

Adopting these practices not only prevents deterioration through wear and tear or time, it also ensures that a quality bag remains a lasting investment in the wardrobe.

Why caring for your bags is an investment, not an expense: the mindset of a fashion insider

Be honest. When you invest in a luxury handbag, whether it's a classic Michael Kors or a more daring piece of Tous, you're not just buying an accessory; you're buying a piece of your personal style. It is an item that accompanies you in your best moments, from a business meeting to a walk in Lanzarote.

For this reason, the care and storage of bags should not be seen as a chore, but as an extension of your beauty routine. Think of the skin in your handbag as your own: it needs cleansing, moisturising and protection to stay young and valuable. Just as you don't neglect your skincare with products such as Lancôme, you can't leave your fashion investment to chance.

The real secret of a fashion insider is to know that good preventive maintenance is what ensures that your bag not only lasts, but also maintains that impeccable and expensive appearance you love so much. Let's take the professional steps and make your collection last a lifetime.

The beauty ritual for your handbag: the deep clean that extends its lifespan

Cleanliness is undoubtedly the mainstay of any strategy of leather bag care. Our bags are exposed to hands, make-up, street dust and even sweat. Routine cleaning prevents this dirt from becoming embedded and turning into permanent damage.

First step: is it leather, canvas or a delicate material?

Before you even think about a product, pause for a moment to identify the material. This step is critical, because what works for a canvas bag can ruin the finest leather.

  • If leather: you need products specifically designed for leather. Avoid at all costs generic soaps or wipes containing alcohol or harsh chemicals, as they dry out and cause cracking.
  • If it is ante or nubuck: Be careful! These materials are like sponges. It is best to use a soft bristle brush (sometimes called crepe brushes) and work gently.
  • Whether patent leather or vinyl: A slightly damp microfibre cloth is sufficient. The key is to dry immediately so that no water marks remain.

Our expert advice: for accessories such as the large wallet Tous Brenda, where the skin tends to be thinner and exposed to constant contact, test the product on an inconspicuous area before applying it to the entire bag.

Exterior and interior cleaning: how to make the exterior shiny and the lining spotless

1. The exterior

The exterior is your business card. Always wear a dry microfibre cloth to remove surface dust after each use, especially if you have carried the bag for a full day.

When it's time for deep cleaning:

  • Leather: Apply the leather cleaner with a clean cloth using very gentle circular movements. Do not press.
  • Metals and fasteners: use a cotton cloth dampened with a little alcohol to shine metals. It is vital that this cloth do not touch the skin, It's too strong for her!

2. The interior

Who doesn't have a pile of crumbs, receipts and traces of make-up at the bottom of their handbag?

  • Total emptying: get it all out. Take a moment to go through those travel beauty essentials you're carrying around and organise them.
  • Cleaning of the lining: shake the bag. If the lining is removable, wash it by hand. If it is not, use a lint roller or the nozzle of a handheld hoover (on low power) to suck up the dirt. Small stains can be treated with a damp cloth and neutral soap.

Preventive maintenance: the secrets of professional hydration and protection

Once cleaned, your leather bag is ready for its anti-ageing treatment.

The magic of moisturising handbag leather: preventing cracks and the dreaded «dry effect».»

As the fabric of the bag dries out, it becomes stiff and prone to cracking. Moisturising is your strongest defence against this ageing.

My recommendation: at least do it twice a year. If you live in a very dry climate or you use the bag on a daily basis, you can do it up to three times.

  1. Choose your cream: use a specific leather balm or conditioner.
  2. Massage: apply the product to a clean cloth and gently massage the entire surface of the skin. This helps the oils to penetrate.
  3. Final polishing: let the skin absorb the product for about 20 minutes and then gently buff off the excess with a dry cloth to restore the shine.

Emergency tips: what to do if your bag gets stained by rain or liquids

A coffee spill or unexpected rain does not mean the end. The key is don't panic and act fast:

  1. Drying: immediately press the area with a dry, absorbent cloth or paper towel. Never rub, just soak up the liquid.
  2. Form: stuff the bag with white tissue paper (never printed) to keep its silhouette.
  3. Air drying: let it air dry in a ventilated place. Please do not use a hairdryer or put it on a radiator! Excessive heat dehydrates the skin and can cause catastrophic shrinkage and hardening.

Expert storage: the key to keeping your bags in shape and value

There's no point in cleaning and moisturising if you store your bag incorrectly. Proper storage can add years to the life of your accessory.

Avoiding sagging: the strategic filler technique for every silhouette

An empty bag collapses, and over time, these folds become permanent.

  • Filling material: use acid-free tissue paper, small towels or even bubble wrap to maintain the internal structure.
  • The goal: fill just enough so that the bag maintains its original silhouette, but without forcing the seams. For example, in a small, structured model such as the Tous Kaos Icon medium shoulder bag, the padding should reach the top corners.
  • Straps: if they are chain or leather, roll them up and store them inside your bag. If left hanging, the weight can damage the anchorage area in the long run.

Your best allies: dust bags and the importance of perspiration.

The cloth bags that come with the BRANDED BAGS are the best invention for your protection.

  • Use them all the time: protect the bag from dust, from rubbing against other accessories and from light that could discolour it.
  • Material: it is essential that these bags are made of cotton or a breathable material. Plastic or vinyl are enemies, as they trap moisture and facilitate the growth of mould and mildew.

The perfect shelter: keep your bags away from invisible enemies (humidity and sun).

Your ideal wardrobe should be dry, cool and dark.

  • Avoid extremes: don't store bags in the garage or basement (excess humidity and cold) or near windows or attics (too much sun and heat).
  • Sun exposure: sunlight is the biggest accelerator of the deterioration of leather colour and texture. Your bags should be always in a locked cabinet or in its dust bag.

How can I remove a pen or ink stain without damaging the skin?

Ink stains are every bag lover's nightmare. First things first, stay calm.

  • In smooth leather: you can try using a cream eraser (the one we use for pencils) and rubbing very gently.
  • For deeper stains: There are specific products for removing ink from leather. Use them with a cotton swab, applying only on the stain and in very subtle movements. If it doesn't work on the first try, don't insist. It is best to take the bag to a professional restorer before damaging the top layer of leather.

The dilemma: Is it better to store bags in stacks, on shelves or hanging?

The definitive answer is: on shelves.

  • Never stacked: The weight and pressure deform the bags underneath, no matter how structured they are. In addition, there is a risk of colour transfer.
  • Hanged: hang even a shopper medium Tous Audree Saffiano by its handles for months stretches and weakens the attachment points.

Always place them stuffed, upright, side by side on a shelf.

Care schedule: How often should I clean and moisturise my accessories?

ActionSuggested frequencyNotes
Maintenance cleaningEvery 1-2 weeksDust and empty if it is an everyday bag.
Deep cleaningEvery 3 monthsInterior, exterior and site cleanliness hardware with specific products.
Moisturising the skin2 times a yearIn spring and autumn, for example, to prepare the skin for weather changes.

A quality handbag is much more than an accessory: it is a style statement and, in many cases, a real personal investment. Understanding and applying these keys to care and storage is the hallmark of a true fashion connoisseur. 

At Sam Parfums you will not only find the most exclusive selection of luxury fragrances and the most covetable jewellery to complement your look, but also the know-how of high-end accessories from brands such as Tous o Michael KorsVisit our online shop or our perfumeries on Lanzarote to discover the accessories that will elevate your collection, knowing that you now have the tools to make that purchase a lifelong companion.

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